My point was an attempt to clarify what your point was.
"It should still be allowed in stores. The government should not interfere with the free market."
I'm not sure beez_kneez or anyone else was advocating government interference, so this comment is confusing. The Aunt Jemima parent company may have been trying to avoid "cancel culture"/boycott/loss of customers, so they decided to rebrand it. Seems to me calling out "problematic" products, organizing boycotts and a company deciding to rebrand their product is part of the free market and free speech.