Not an artist, but a catchy mumbler on beats off the conveyor belt.
If I'm too good at delivering food, I'd be catering too a far larger consumer base than one outstanding chef. That would probably be because it's more convenient to order shit food than hire a chef.
Carti makes music that requires no understanding of even the language he's speaking in, this is a lot more convenient than classical music and so gets a significantly higher listening.
