Target forgot the #1 rule of business is to make money.

Anheuser-Busch has lost a staggering $15.7 BILLION in value since Bud Light controversy began
25 May 2023
https://www.dailymail.co.uk/news/article-12120649/Anheuser-Busch-lost-staggering-15-7-BILLION-value-Bud-Light-controversy-began.html

Bud Light's parent company Anheuser-Busch has seen its market value plunge $15.7billion since the disastrous campaign with transgender-influencer Dylan Mulvaney.
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Go WOKE, go BROKE. They did it to themselves. Serves them right.

KNOW YOUR CUSTOMER! They obviously chose to ignore that critical requirement.

Woke Companies don’t care about profit. The assets are just for political purposes.

Didn't the army do the exact same thing with their EMMA recruiting commercial

The Navy did something to try to boost recruiting with a drag queen sailor. Seems to me they don't understand or appreciate the mindset of the majority of young men and women who join the military.

Oh remember when they used actual women

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