:) Clever. No. First I started using generic brands, Dollar Shave Club for several years. I haven't used a blade since September.
I don't care for companies with a conscience, especially since I consider it all to be a sales gimmick anyway. But given how overpriced their products are, I don't use them anyway.
As for the message, I think it goes too far. But that's what happens in this country, doesn't it? We react against one side by embracing the opposite extreme. I don't one has to accept the drivel of their commercial to be against the behavior of rape, harassment, hazing and bullying. There's more than one way to be a man, and there's a middle path between extremist positions. Regardless, I won't be looking to a commercial for my role models.