That was why Chattanooga did what it did. A developer also saw a similar problem by the TN-GA line, and followed Chatanooga's lead and put in his own internet service.
You cannot rely on large corporations to meet your needs. There's a long history of denying tech to the masses that dates back to the 1800s. If you check your phone bill, you'll discover there's a federal tax there that goes to small phone companies and other communications co-ops that service otherwise unserviceable areas.
Right now, you're in the catbird seat and don't realize it. It's not something you can do overnight, but it's doable.
Here's the link that got me started. http://money.cnn.com/2014/05/20/technology/innovation/chattanooga-internet/
Like I said, there's federal money in it to help. Talk to both your state and federal reps. They'll be looking for campaign contributions, but they have to hear you out, by law. The reps that help out this through are going to be the ones that benefit from happy constituents.