Despite the fact that it has a teen rating, the merchandise is targeting little kids and Minecraft and Angry Birds are superior to Fortnite

Might as well start referring to him as Caillou Ren

But now, it seems near impossible for anything family-friendly to do such thing

If that's what was originally planned, then it's just like when The 2004 SpongeBob movie was supposed to be the series finale, but the network continued to milk it to death when it became a hit at the box office