Roach is WAAAAAAAY more badass that Ghost and the guy never says a word. There's not even a picture of his face.
Lets run through what Roach does in Modern Warfare 2:
Takes down a whole ass Russian military base and saves Soap.
Leads the charge in capturing Rojas right hand man, survives the heaviest favela fighting single handily with no support.
Survives a near fatal flaw in Hornets Nest and f**king sprints through a warzone to to dolphin dive onto a moving helicopter 500 feet off the ground.
Successfully rescues all of the hostages on the Russian oil rig and clears the area for the US SEAL teams
Leads the charge against Russian forces in the gulag and despite getting blown up by US fighter jets and crushed with rubble the size of a car, he manages to find and rescue price and get his team to safety.
Successfully sneaks into a Russian sub base with Price and takes on yet another whole Russian military base all while operating a predator drone.
Clears Makarovs safe house and captures the DSM solo. Survives endless waves of Russian militia while protecting a computer for 12 minutes.
Gets hit with a mortar and shot in the chest by General Price and still remains conscious and defiant even while Shadow Co. burns him alive.
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Roach is everything fans pretend Ghost is. Except Roach doesn't need a goofy skull mask to be cool. He earns that title.