Thought so, as when you've seen the Star Wars movies you could hardly have missed them, as in the movie "Return of the Jedi" they play a very important keyrole. And the fans hated them so there has been a lot of discussion about these little fellows, so a lot of non-Star Wars fans came to know them too as a result... Of course, those discussions were most of all hot when Star Wars was new.... I guess today, the Ewoks have been less of a discussion... Maybe because the character Jar Jar Binks is hated even more now....