People didn’t have a choice. Edison controlled all of the filming equipment. They had to agree with the 15 minutes rule. Then he lost the court case which allowed longer movies to
THOMAS EDISON WOULDN’T ALLOW ANY MOVIE TO BE LONGER THAN 15 MINUTES; HE WAS SUED, A JUDGE IN HOLLYWOOD RULED AGAINST HIM. NOW YOU KNOW WHY MOVIES ARR MADE IN HOLLYWOOD