"free $10 breakfast"

not really?
theyre saying that anything under $10 is free. but it must be at or under $10, anything above is charged, tax is void on free items.

erm actually
what they're saying is that you can get a breakfast that would normally be worth $10, except for free.(unless there's some sort of extra details I didn't read about, but they'd still be irrelevant because of the following)
The joke is that the phrase "free $10 breakfast" sounds self-contradictory because it can't be both free and $10 (as those are mutually exclusive terms), even though that isn't ACTUALLY what they meant.

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its called basic consumerism
anyone who has ever done this kind of thing (myself included) would not see something wrong with that.

Consumerism is irrelevant to the situation though.
It doesn't matter what the deal was supposed to be.
All the gory details and theories about economics don't apply to this meme.

The entire point of the meme is that a breakfast cannot be both free and $10 simultaneously.
(and yes, I know that that's not what Kellogg's was actually trying to imply)

It is simple and doesn't need to be made complicated.

im f**king with you.

oh thank goodness

there have been some interesting people on here who were dead serious, so half the time i don't even know anymore lol

lol.
i literally quoted monty python in a different post like 2 minutes ago.

pfffff

incontinentia buttocks.

Biggus Dickus moment

YES.

HAVE MY FOLLOW.

HAVE A RETURN FOLLOW
because I haven't actually seen life of Brian lol

same
have seen holy grail though.
i took a puppet of the killer rabbit to my renfair,
people loved it.

AWESOME 👍👍👍

What the fu-

it's free for only 10 dollars 💵💵💵💵

Still wtf