Apparently there's been an increase in such breakups in the wake of the Barbie movie

A WOMAN BREAKS UP WITH HER BOYFRIEND/HUSBAND FOR POLITICAL/OTHERWISE ARBITRARY EXCUSES AND NOBODY BATS AN EYE; A MAN BREAKS UP WITH HIS GIRLFRIEND/WIFE FOR LEGITIMATE REASONS (BEING ABUSIVE, COMMITTING INFIDELITY, ETC.) AND EVERYBODY LOSES THEIR MINDS