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And the 13-17 year olds are not of legal drinking age! Is Bud Light encouraging underage drinking, similar to the Joe Camel cigarette ads?
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Budweiser lost 25% in Beer sales in order to 'include' THIS percent of the population. (Below data is from the Williams Institute study in 2022); Approximately 1.6 million people ages 13 and older—0.6% of the population—identify as transgender in the United States, according to new estimates from the Williams Institute at UCLA School of Law. This includes 1.4% of youth ages 13-17 (about 300,000 youth) and 0.5% of adults (about 1.3 million adults).