Photo of Sir Richard Branson, founder and chairman of Virgin Group, dressed as a stewardess on an AirAsia X flight after losing a bet with AirAsia’s owner Tony Fernandes. Both gentlemen own a Formula One team and put up a wager over whose team would finish highest in the 2010 racing Championships. The two agreed that whoever lost the bet would have to dress up as an air hostess, serving drinks and diner to the guests on the other owner’s airline. And so he did!