Tis true, imgflip is a cult of personality, if you can call stealing memes and repackaging old jokes "personality". Posting original, worthwhile content here is an exercise in focusing on the process (creativity) rather than the end result (getting 2 or 3 upvotes from people who didn't even read your post).
I don't know who's more misguided, the top users so proud of their millions of points from posting nothing but garbage and other people's ideas, or the idiots who fall over themselves to upvote and comment on every piece of trash and pilfered content the top users put out.