Satan is neither ruling nor is he reigning in hell... He will only be burning when he is thrown into the lake which burneth with fire and brimstone. Also there are no good persons, for ALL have sinned and only God is good. This is why we need Jesus.
And the beast was taken, and with him the false prophet that wrought miracles before him, with which he deceived them that had received the mark of the beast, and them that worshipped his image. These both were cast alive into a lake of fire burning with brimstone.
(Revelation 19:20)
As it is written, There is none righteous, no, not one:
There is none that understandeth, there is none that seeketh after God.
They are all gone out of the way, they are together become unprofitable; there is none that doeth good, no, not one
(Romans 3:10-12)
And he said unto him, Why callest thou me good? there is none good but one, that is, God: but if thou wilt enter into life, keep the commandments.
(Matthew 19:17)