There is much one must consider when making a meme, the main thing you must always do is adapt to the times, i have been using ImgFlip for around 6-7 years, only recently came back, and i had to realise that my humor may not be funny to the younger generations now, Even though i believe all memes are satire and entitled to say whatever the hell they want, i will never censor my work as then it does not remain free, One thing i always loved to do was take a template someone made, and add to it :)