Its possible I mean theres plenty of contributing factors, I can only tell you what I see from the conservative side.
Fox news for example went from #1 in various categories down to #12 in others recently after the Trump bashing.. Now there's a massive drop at the exact same time as Twitter but of course you can't purge tv show viewership.. In the case of Fox news at least, people were literally there for Trump and the moment things changed everybody left
Just my two cents on the matter