Maybe you don't see that kind of advertising in your area.
I live in Dallas and there are attorneys who do commercials JIM ADLER -- THE TEXAS HAMMER! holding a sledgehammer, and "Brian Loncar -- the Strongarm" (now deceased from a cocaine overdose ...), and Ryan "the Lion" Thompson with a lion.
Somehow ... "The HAMSTER" ... just ... doesn't ... sound ... that impressive ...
I'm just sayin' ...
And look at the "name" of "Law Offices of ..." in the posting caption.