I always hear tons about all the shooters. The press can't get enough of it, no matter what the color.
The complaint about the media handling has generally has been that white shooters and shooters of color get called different terms and the language is handled very differently in each case, no matter how ridiculous the attempted distinction seems to be. You and I would have differing opinions on the direction of that slant, but that's where the discussion usually lies.
But honestly, the only time I ever hear that the press just don't like talking about a shooter obsessively like it's making them a fortune is when you guys tell me that's the case. I don't know why that is - either there's something weird about where you're getting your news from or you're sweeping coverage under the carpet when it doesn't suit your narrative. I couldn't tell you.