MICROSOFT: We call this "Project Cortex." The first stage of our cloud management for gaming. Once we integrate Azure cognitive services... MICROSOFT: ...and relax our ad-delivery protocols, we estimate a user engagement vector of up to 75% visual real estate before a necessary "contextual pause."; MICROSOFT: ...so, just imagine... Microsoft Game Pass Ultimate and Azure synergy. True "Pure O2" monetization. And seizure-free!