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What is alternative music?

music that is produced by performers who are outside the musical mainstream, that is typically regarded as more eclectic, original, or challenging than most popular music (such as conventional rock, pop, or country), and that is often distributed by independent record labels
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https://www.merriam-webster.com/dictionary/alternative%20music

Cool

so grunge, emo, punk, some metal, and pop punk to name a few

what is alternative music

typically music that is not too popular, and typically in more of a rock band format.