When you haven't seen the movie but you've heard of the title

WATCHING "THE SILENCE OF THE LAMBS" THINKING IT'S ABOUT SHEEP THAT CAN TALK; WATCHING "PULP FICTION" THINKING IT'S ABOUT FAKE ORANGE JUICE; WATCHING "CASINO ROYALE" EXPECTING A LADDER MATCH; WATCHING "THE AMAZING SPIDER-MAN" THINKING IT'S GONNA BE AMAZING