First, I will create a blog! Then, I will post recipes and use tag lines like, “the best” and “you’ll never need another lasagna recipe” and “to die for”. The moms on Pinterest will trust that my hyped up language is accurate and I’m not simply trying to drive traffic to my blog. They will use my (mediocre at best) recipes and be bitterly disappointed. Mwaaah ahh ahh ahh!