DON'T JUDGE A BOOK BY ITS COVER. DON'T JUDGE A BOOK UNTIL YOU'VE READ IT. DON'T JUDGE A BOOK UNTIL OTHER PEOPLE HAVE READ IT. DON'T JUDGE A BOOK UNTIL OTHER PEOPLE HAVE READ IT, AND DECIDED WHETHER IT IS FOR YOU. DON'T JUDGE A BOOK UNTIL THOSE OTHER PEOPLE HAVE HIRED A GRAPHIC DESIGNER TO COMMUNICATE WHETHER THIS BOOK IS FOR YOU, AND WHAT YOU SHOULD GET OUT OF IT. JUDGE A BOOK BY ITS COVER.