Yeah. Rogue tries to out-craft-beer-geek the next guy with stuff like that. I've never had any of it, but I don't think they pluck out a hair for every bottle. It's was probably a one-time thing to start the yeast strain. Mostly Rogue beers are just okay - a few really good ones and the rest can be bland. That said, Dead Guy Ale can be some of the most quaffable beer there is.