No - it's for the imaginative who know that putting a meme in a new context can be just as good (if not better), and also for those who don't limit themselves to someone else's fake and overly strained definition of what they think creativity should be. Memes are intended to be reposted, like jokes are intended to be retold and shared.
Making a meme that you seen before, word for word, is not imaginative. You are talking about meme template, forgetting that words alongside the template make up the meme as a whole, otherwise it's just a picture.
Caption this Meme
